• Hi, I'm Alex.

    More than anything, I'm an experientialist.

    I'm endlessly curious about what happens when you step into the unknown, try something new and see where it leads. Some of those experiences are listed here.

    Apart from that, I work at the intersection of marketing, communication and media.

    I advise founders, executives and organisations on growth, positioning and go-to-market strategy. I also contribute to a number of entrepreneurial, media and community-driven projects.

    Occasionally, I create things that are hard to label.

    If you want to know a bit more about what I'm up to now, check out my now page.

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    Meditations on marketing, advertising and media.